Corrugated Case

The rise of ecommerce has changed the shape of business in todays’ world. Packaging for ecommerce has also evolved considerably. Adapting to new ways in which people shop. It is important to note that online purchasing is considerably different from the traditional retail purchasing experience. Ecommerce purchases lack the facility of the sensory experience found within retail stores. So, ecommerce platforms have to leverage packaging as a tool for improving the experience for customers. The following article dives into best practices for ecommerce packaging to get the maximum benefit from it. Importance of Ecommerce Packaging Before we look at the best practices for ecommerce packaging, it’s important to understand its importance. Ecommerce packaging is essential for protecting a product throughout its journey from manufacturer to customer. The average return rate is almost 30%, indicating the vital role of ecommerce packaging in protecting products and reducing this return rate...

The first impression is the last and this statement holds true not only in your appearance but also on how you present things. Imagine that you have been invited for a birthday party and you are very neatly dressed but the gift that you take along is wrapped haphazardly in a paper which is shabby and messy. What sort of impression will this incident leave in the mind of the host? Needless to say, your friend will not carry a positive image and might be reluctant to invite you to any more parties. This is a very small scenario. Today when customers have gone online for any small or big purchase, the packaging industry has gained momentum like never before. Wrapping the order nicely and presenting it intact to the customer is the courtesy expected by the consumers and the business owners today understand the importance of shipping boxes. What is a shipping box? A shipping box is a packaging box made of corrugated fibreboard which has flaps at the bottom and the lid, which are locked with...